Willy's Mexicana Grill is celebrated for its fresh, customizable Mexican cuisine and laid-back atmosphere. To reach new customers and bring fresh attention to their offerings in the Atlanta Metropolitan Area, Willy's partnered with Wise to elevate their visibility through authentic, content-driven promotion.
Using Wise’s platform, Willy’s Mexicana Grill collaborated with local Atlanta influencers who share a love for vibrant, flavorful dining experiences. These influencers helped create buzz on social media, sharing Willy’s unique menu items and fresh ingredients with their followers. Their content captured the heart of Willy’s dining experience, inviting locals and visitors to discover (or rediscover) what makes Willy’s a standout.
The results were impressive: increased foot traffic across locations, lively engagement on social media, and an influx of customers eager to enjoy the fresh flavors Willy’s is known for. Wise didn’t just help boost Willy’s visibility; we highlighted the brand’s authenticity and appeal in the competitive food scene of Georgia.