Smooth Hydration & Good Vibes in Tennessee 🎸

What you will receive

Approved creators will receive a $83 cash payment via PayPal to discover alkaline hydration in Bored & Thirsty. This artfully branded canned water can refresh you wherever your city takes you.

The best part? These limited-edition cans are available at Eric Church's Bar & Restaurant. You'll visit for a meal and get Bored & Thirsty, to snap it, sip it, and tag @boredandthirsty as a collaborator!

Description

From Music City to Memphis, the hydration game is on. Bored & Thirsty is landing in coolers across Tennessee — and they’re just waiting to be found. Smooth hydration, bold vibes, and that southern sun? Say less.

Turn your local store run into a full-on discovery moment. Let your audience in on the low-key flex of finding the can first.

Focus your content on showcasing the retailer and you finding the product in the store, but make sure to highlight Bored & Thirsty and its smooth alkaline hydration as an alternative to alcohol or other sugary drinks. You can also touch on these elements that make Bored & Thirsty special:

SMOOTH ALKALINE HYDRATION: Refresh with Bored & Thirsty Alkaline Canned Water! This 12-pack of 16oz cans, with 9.0+ pH, electrolytes, and trace minerals, offers a crisp taste—perfect for workouts or long days.
LIMITED EDITION ART COLLABS: Spark conversations! This 12-pack of 16oz cans features collectible designs from artists and influencers, showcasing exceptional artistic creativity—ideal for those who love unique, artistic hydration with varying can designs.
ECO-FRIENDLY 100% RECYCLABLE CANS: Hydrate sustainably! Bored & Thirsty’s 12-pack of 16oz aluminum cans is 100% recyclable, preserving freshness while reducing plastic waste—great for environmentally conscious drinkers.
HEALTH-BOOSTING BENEFITS: Power up naturally! This 12-pack of 16oz alkaline water, with 9.0+ pH, electrolytes, and trace minerals, supports intense activities—perfect for those seeking a refreshing, health-focused drink.
MADE IN THE USA QUALITY: Quench your thirst for inspiration! Bored & Thirsty Alkaline Water, in a 12-pack of 16oz cans, is proudly made in the USA—ideal for a creative, sustainable hydration experience at any party.

About brand

BORED & THIRSTY: THE BRAND BUILT FOR BOLD CREATIVE LIFESTYLES. Bored & Thirsty isn’t just a beverage — it’s a vibe, a movement, and a full-on lifestyle. We’re the hydration brand turning heads, cracking cans, and flipping the script on how water gets discovered, shared, and loved. Our mission? Eliminate plastic. Elevate culture. Hydrate better. We put premium still alkaline and sparkling mineral water inside infinitely recyclable aluminum cans — then turn those cans into handheld billboards covered in rotating collabs with artists, musicians, fashion designers, gamers, and creators you should already know. 💧 Zero sugar. Zero plastic. Zero boring. 🔥 100% creator-driven. 100% ready for your camera roll. With the help of the WISE community, we’re building the Live Thirsty Creator Network — a growing squad of micro-influencers across the country who film, post, and spread the hype from inside the stores that carry Bored & Thirsty. Whether you're vibing at a concert, grabbing a can in your local market, or hyping up your next collab — we want YOU to help bring this movement to life with content that’s raw, real, and ridiculously fun. YOUR ROLE: Create in-store or lifestyle content featuring Bored & Thirsty Showcase the can art, the vibe, the flavor, the sustainability Use your creativity to spread the word across TikTok, Instagram, or YouTube Shorts Get reposted. Get seen. Get rewarded. WHO WE’RE LOOKING FOR: Regional creators with good energy, good taste, and good content Micro-influencers with 3k–50k followers (and real engagement) People who actually live thirsty: artists, athletes, gamers, fashion kids, music heads, sustainability advocates If your content is clean, creative, and hype-worthy, you’re in. Let’s co-create the future of beverage meets media. Crack a can. Film the vibe. Live Thirsty.

Smooth Hydration & Good Vibes in Tennessee 🎸

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Smooth Hydration & Good Vibes in Tennessee 🎸